Masts are pleased to reveal the official music video for “A Man Ambivalence” the lead single from their recently debut album Adversaries set for release this Friday, February 19th through Jealous Lovers Club. You can pre-order the album on Bandcamp.
Filmed at a DIY space in their home of Cardiff, Wales, “A Man Ambivalence” is “about trying to get some perspective on a person who might be having to make a tough decision,” says guitarist, Tom Watson.
The video combines shots of the band performing together with a short storyboard that echoes the narrative of the song and aims to make viewers think the same questions as Tom while they watch.
“The idea is that as the story progresses the person watching is trying to get that same perspective and is wondering what the person is going through and why they are doing what they are doing,” explains Tom.